Rocket alleges UWM used broker incentives and AI-powered tools to solicit refinances
The competition goes beyond zoning fights — and housing is losing on multiple fronts
The next generation of luxury marketing will feel more immersive than transactional
Update and upgrade your own branding elements
Opinion
Ownli is taking on the aspects of agent work that should have been automated a decade ago
The proptech firm has a credit line, an AI escrow officer and a growing list of acquired title firms
More MLSs are receiving direct listing feeds from Compass and expanding nationwide
Canva designs now flow directly into Lofty's distribution tools
The industry veteran just published her 1st book, which aims to help agents find their niche
Demand is outpacing supply as pending sales climb in all but 3 major metros
The habits and strategies keeping new agents in the game
Opinion
Real estate super apps can reduce friction, but they can also make your service less transparent
Opinion
Taking care of clients and prioritizing excellence is the path forward
Lead with consistency and authenticity to make your follow-up more effective