Want to avoid falling behind on business or personal goals this holiday season? Rachael Hite tells you how to embrace the TikTok winter arc trend to stay ahead of the game
Whether you’re considering switching brokerages or joining a team, it’s as much an interview for them as it is for you, writes Troy Palmquist
From hashtags to hauntingly good event marketing, trainer Bernice Ross shares ways to capture the Halloween hijinks in your market and share them on Instagram to give your business a boost
Creating content for your website, communicating with your sphere of influence and marketing your latest listing are all easy with the help of artificial intelligence, Luke Babich writes
Want to be more effective on social media and reach even more potential clients? Bernice Ross shares how to take your posts, Stories and Reels to the next level
Rick Guerrero and social media star Jenny Lynn Tran discuss how you can use content to add value, educate, and connect with clients and colleagues
AI has changed the nature of competition within the industry, Serhant said at the CNBC Evolve AI Opportunity Summit, making relationship skills even more important
Forget trying to compete with the big national names. Focus on local, community-specific SEO to stand out in online searches, David Marden writes
Great marketing uses a framework that naturally grabs the prospect's attention and gets them to raise their hand and ask for additional information, Jimmy Burgess writes
In an exclusive interview, the SERHANT. founder talks real estate reality and what it’s like to build a brokerage brand under the pressure of the spotlight
If you’ve been debating if you should start producing YouTube videos for your business, now is the time to commit. Jimmy Burgess has the blueprint you need
Washington photographer said Zillow Gone Wild used her photo without permission in 2022. After attempts to negotiate payment of roughly $30K, she's now suing for a max judgment of $300K
The 3-time Tony award winner and marketing company founder talked about the importance of agent authenticity at Inman Connect Las Vegas
Embracing data-driven strategies is essential, new Inman contributor Tara Meier writes. Make it your mission to understand how these insights can guide your decisions and ongoing processes
Opinion
Is it still impolite to talk about politics? Maybe not, and talking about it might gain you more followers than you think
Digital marketing expert Marci James offers tips to help you elevate your real estate website with backlinks and on-page SEO, improve your digital footprint and earn top-of-mind name recognition
