Instagram tests Community Chats, TikTok refines photo posts and LinkedIn adds native video. Digital marketing expert Jessi Healey breaks down what it means for agents and brands
Instagram shares its growth strategy, Meta pushes AI-driven engagement, and TikTok restructures its creator tools. Marketing expert Jessi Healey shares what it all means for agents
Jimmy Burgess shares real-life social media and referral-based business lessons from Houston, Texas, luxury agent Jana Bruce
A thoughtful professional refresh doesn’t erase your legacy; it amplifies it, Nikki Beauchamp writes, helping you forge stronger connections with current and future clients
From LinkedIn’s new metrics to Duolingo’s viral creativity, Jessi Healey breaks down the latest trends shaping online engagement
Instead of letting toxic social media comparisons steal your joy, broker Pam Blair writes, embrace what makes you different
Social media keeps us connected, but at what cost? From Instagram’s new 'dislike' button to the pressure of constant comparison, platforms continue to shape how we see ourselves
From using ChatGPT to enhance your writing to avoiding simple errors, this guide is designed to help you target your most common mistakes and make your writing more effective
Short-form video is perhaps social media’s most powerful message driver, and now Zumper is making it easy for residential property managers and leasing agents to leverage it
Jessi Healey breaks down what real estate agents need to know about calls vs. digital interactions, fair housing laws and LinkedIn's video expansion
AI disruptors, evolving social media algorithms and new content formats are changing real estate marketing. Jessi Healey breaks down the latest trends and how agents can adapt to stay ahead
Learn the social media secrets of Omer Reshid, a powerhouse real estate pro and social media expert who shares his insights with Real's Jimmy Burgess
Tune in to Inman Access, and learn how agents and brokerages can leverage the power and potential of artificial intelligence
Whether you're a seasoned real estate agent or just starting out, Rick Guerrero's video will equip you with the knowledge to stand out online and convert your audience into clients
Listing descriptions remain AI's most common use, Delta's survey found. Other popular uses include client communications, data analysis and automating administrative tasks
In addition to committing to creating content, savvy agents told ICNY attendees that authenticity, focused branding and being fearless are some of the keys to finding success on social media
