The following post was written by Keoki McCarthy, Designated Broker/President of Real Living Northwest. Thank you Keoki for your post!
What a great event. My fellow agents and I headed to Agent Reboot™ with high hopes of learning some new things. We were not let down. What we received was a fantastic day of technology, energy and education. The whole event was fantastic from start to finish.
The program opened with a sleepy Seattle crowd tentatively sipping their lattes when Nicole Nicolay (@nik_nik to the social media hipsters in the crowd), the emcee, got up to some fun, energetic music and paired her evolution of dance moves to the evolution of real estate marketing. She was making the point that while it’s obvious that disco died in the 70’s, it is not as obvious that some of our marketing tactics should as well. It’s time to put away the disco ball and wake up to the great new ways to market in the information age. This theme was repeated throughout the day with concrete ideas and examples.
The program was filled with experts with tons of great ideas and best practices that they have been using in their market. I am going to share a couple parts of the day that I really enjoyed.
One of the speakers was Chris Smith of Tech Savvy Agent. He wanted to give his “must-have” tools for the agent with “Mobile-Mojo”. I was thinking he would give us a few tips. HE GAVE US 30!!! Wow, 30 tools and tips to help bring your career to the next level using today’s best technologies. He gave us ideas that I think will be standard practice in the next few years but are being used by only a handful today. These 30 tips were well worth the price of admission alone.
There was a young agent from Vancouver Washington, Dale Chumbley, that is using Facebook and blogging in very creative ways to connect with people. He has found that not only is he connecting with people he knows but is building off those connections to meet more and more people. He has created a social network around things to do in his area that brings people together. The side effect of his efforts are that he has now positioned himself as the expert in his market and the agent to call if you are in Vancouver.
I could continue for pages about the valuable contributions made by all of the speakers and exhibitors. However, I think that would take up much more space than I have available. I think I would serve you better by saying if you are in Seattle and missed the event, grab some friends in your office and go on a road trip to Portland on the 22nd of September. If you live in any of the remaining cities on the tour you owe it to yourself to go. View all 12 cities here.
Thanks for your post Keoki! If you were at Agent Reboot Seattle, I’d love to hear your feedback too – leave me a comment below!
– Katie Lance, Senior Marketing Manager, Inman News @katielance
