The TikTok Oracle deal and the rise of meme culture highlight how control of platforms shapes not just marketing, but the way audiences see the world
The way you handle your leads lifecycle must be optimized for a real estate business to be healthy and thriving. Jimmy Burgess shares the GNC formula that makes it work
Instead of using the resources of a big-box content producer, Josh Ries writes, create, own, and control your own content and keep your leads
Improve your understanding of how broad economic factors impact the housing market
UWM and Pennymac are pricing jumbo loans of up to $819K as if they were conforming, ahead of an official announcement by Fannie and Freddie's federal regulator in November
A homebuyer represented by the law firm involved in the Moehrl commission lawsuit is targeting Zillow in a new class-action case that alleges the portal inflated homebuyer costs
At $2 per share, the latest offering of 3M shares is priced nearly 3 times higher than a March raise, when the North Carolina-based real estate brokerage was flirting with delisting
Real estate coach Darryl Davis offers insights for communicating authentically without relying on over-produced, scripted talking points
Redfin’s latest analysis reveals the states where homeowners will benefit most from the new state and local tax (SALT) cap, which Congress raised from $10K to $40K
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers
Christy Schwartz, the iBuyer’s longtime chief accounting officer, was named interim CFO. She’ll replace Selim Freiha, who served as CFO for less than a year
Agent Harliegh Hoffman and husband, Jordan Hoffman, were arrested earlier this month after Lake City Police received a cyber tip from the National Center for Missing and Exploited Children
The NYC-headquartered firm has long thought of itself as a steady tortoise, CEO Bess Freedman told Inman, and during uncertain markets, that's something that attracts real estate agents
Opinion
The National Association of Realtors and MLSs need to be repaired, not replaced, independent broker-owner Courtney Poulos writes
In Part 4 of her 8-part series, Cassie Walker Johnson shares a plan for 'Education Day,' when buyers finally get to look at homes and figure out what features matter most
