Don't get bogged down with reinventing the wheel when it comes to marketing and communication. Take advantage of these straightforward tech tools to simplify your routine
When faced with an inept agent or a grumpy person, a subtle bit of MAGIC can make all the difference
Remember your most miserable client? Here's how to avoid a repeat of that experience. Just reverse-engineer it so you don't attract someone similar
Opinion
This week: Whether it was user error or a glitch in the matrix, tell us about a time tech totally screwed you over
Now that things are stabilizing, at least in terms of competition, agents will need to do more to market their in-person open house, and ensure those who show up are made part of their CRM
As the market shifts, it's important to make every penny count. That starts with getting the most out of your current tech budget
Opinion
This week, you let us know where you stand on CRMs, including whether they're indispensable or more trouble than they're worth
Opinion
Creating a great Facebook strategy means balancing the spontaneity of social media with the intentional aspects of effective marketing
In a shifting market, the right price is everything. Here's how to make sure you're helping your sellers crunch the numbers effectively from the get-go
Crime data became a hot issue in 2021, as Redfin and Realtor.com executives called for portals to cease providing it, and did so themselves
Stop overcomplicating the process of creating a video content strategy to market your business and your listings. Jimmy Burgess helps you get started with a video content strategy
Opinion
The way you handle mistakes can make or break your career. Errors will happen, but it is up to you to claim it and not blame it
Opinion
This week, we wanted to know: What top tech hack do you pride yourself on knowing, whether you learned it in a CE class or on your own?
The business you have in the future starts with the bushiness you do today. Take the necessary time to learn how technology will better you as an agent
It's no wonder they edit most of the work in home improvement shows, no one would ever again hire a contractor.
Perhaps no form of real estate asset is garnering more attention at the moment than single-family rentals, and the reason isn't entirely good
