By keeping your testimonial review system fast, easy to access and uncomplicated, you can give clients ample opportunities and motivation to participate in sharing their experiences
The work doesn't end once you have a lead. Darryl Davis explains how to turn that possibility into profitability with a month-by-month conversion plan
Although people have mixed feelings about social media, there's no denying that it's a valuable tool for marketing your business
Its efforts move on for judgment at the district level and potentially the national competition, pitting the proptech against some of the nation’s most recognized consumer brands and agencies
As you look back at your online and social media platforms, we asked you to brag about your best-performing piece of content
Brand consistency becomes brand recognition. Brand recognition converts into trust, and trust equals success
When done well, events offer huge rewards, whether that’s increased brand engagement or more leads coming through your door from referrals made at events themselves
Make sure all of your profiles are fully updated with this easy-to-use checklist — in 1 week
If writing a book seems like an impossible task, just know that it’s not. In the final part of this series, we look at how to write, what to write about and who can help make it more manageable
There are 12 brand archetypes based on common themes, personality traits and marketing niches. Take our quiz to find out which one looks most like you
A practical framework for agents navigating platform uncertainty
Getting featured in the media can be a game changer because in addition to creating exposure, it also helps you become a recognized authority in your market
Lean into focused activities, lean into lead generation, lean into holding two appointments a week, lean into purposeful conversations and lean into the '200 percent' life
Serve as an ambassador for your community and provide information and expertise to both newcomers and current residents
It's time to implement superior copywriting techniques in the real estate space to help connect with buyers logically and emotionally
Growing your content marketing plan means adding leverage by reaching out to the media. Part 4 of this 5-part series shares what to write and how to craft a media outreach strategy
