Sharing the latest funny photo is an almost irresistible impulse. However, if it crosses the line into marketing, you could be setting yourself up for financial consequences
Some website mistakes are worse than others, here's a list of the most common ones and how bad for business they really are. Plus, tips for how to correct them
Want to do more than write a sonnet with the latest AI tools? Here’s how to put them to work on your content, and the platforms you need now
Opinion
The meltdown of Silicon Valley Bank sent shockwaves through the proptech industry. Here’s how to keep it from poisoning the well during the spring market
If your website is looking more Myspace than TikTok, it's probably time for a refresh. Here's how to get it done this week
Color can make a difference in everything from how you feel to how you’re perceived. Find out how to use it more effectively in your branding and marketing
Focus on creating high-quality pieces that resonate with your target audience and meet their evolving needs to stay ahead of the curve in the age of AI-powered search engines
Now is the perfect opportunity to revamp your marketing and branding. Embrace this seven-day challenge to showcase your best self, starting with an enhanced bio
Far from a temporary, pandemic-era adaptation, multi-generational households are more popular than ever. Find out what NAR’s study reflects and how you can better serve your buyers
If you want to keep your pipeline filled, you can't slack off on marketing. Take this quiz to find out if you're doing everything you can (and should) be doing now
Social listening and customer relationship management software allow agents to use data in real time to make informed decisions about both marketing and sales of properties
Think DIY is just for newbies to the real estate industry? Find out how you can bootstrap aspects of your business at any point — and how to decide which skills you bring to the table
If you're in the mood for some home design inspiration, these YouTube channels are sure to keep you entertained and informed
Opinion
ChatGPT is poised to become a truly disruptive technology — if you know how to use it. As she wraps up this 3-part series, Bernice Ross talks with Jeff Lobb about marketing use cases
Opinion
Proceed with caution when using AI to retain the ownership of your voice, your unique expertise and your value
Opinion
Trying to figure out how to use AI without creating generic-sounding content? Learn 3 ways that you can use ChatGPT for Instagram without automating yourself out of personal connections
